History of ralph lauren polo shirts
History of ralph lauren polo shirts for men
History of ralph lauren polo.
Ralph Lauren (b. 1939) was born Ralph Lifschitz in the Bronx, New York. It has been reported that his father, Frank, an immigrant Russian house painter, encouraged Ralph to formally change his name to Lauren to inspire his son to recreate himself in the image of a mythic upper class.
He worked as a glove salesman for Brooks Brothers and later Rivetz, a Boston tie maker, while going to night school for business studies at City College.
History of ralph lauren polo shirts
In 1967 he landed a job as a tie designer for Beau Brummel of New York. The company gave him his own style division, which he named Polo because of the sport’s refined image. The following year saw the launch of the Polo label in shirts and suits.
In 1971 Lauren adopted his polo-player-on-horseback logo for a line of clothing for women and he added shoes to the lineup in 1972.
That same year the first Polo store opened on Rodeo Drive in Beverly Hills and the first in-store boutique opened at Bloomingdale’s in New York. Lauren’s profile rose in the e